Sales and marketing teams are under immense pressure to generate leads that convert into customers. The cutthroat landscape of today’s business world means that if

Email marketing campaigns are an incredibly popular way to engage with a large amount of people in your target market, however, in order to make

Let’s set the scene… You’ve been using marketing automation for your email campaigns and you’re seeing some decent results. But you’re starting to wonder if

If you’re not using a CRM system to manage your leads, you’re missing out on a lot of potential sales. And if you are using