Link Bikeability HubSpot integration for training providers
Our Link Bikeability HubSpot integration turns a confirmed booking in HubSpot into a training delivery in Link. Delivery and outcome data then come back to HubSpot for reporting.
What is a Link Bikeability HubSpot integration?
A Link Bikeability HubSpot integration connects HubSpot to Link, the Bikeability Trust’s online system, so confirmed HubSpot bookings create training deliveries in Link and delivery and outcome data come back to HubSpot. Big Presence built one through a custom middleware layer for a UK Bikeability training provider, and it is live.
- Who builds it: Big Presence, a HubSpot Platinum Solutions Partner in Wilmslow, Cheshire.
- The four flows: delivery records created in Link from confirmed HubSpot bookings, booking data pushed to Link, delivery data pulled back, and outcome data brought into HubSpot reports.
- Proof: live for a UK Bikeability training provider.
- How it is built: a custom middleware layer between HubSpot and Link.
- Price: fixed once scoped. New scope gets a new estimate.
- After launch: we host and support it, or hand over the working code.
Last reviewed
Why connect Link to HubSpot?
Link is the online system from the Bikeability Trust. Training providers, schools and instructors use it to set up deliveries, add riders and record outcomes. So if you also run sales, bookings and school relationships in HubSpot, the two drift apart without a connection.
Every booking typed in twice
A school confirms a course in HubSpot. Then someone sets up the same delivery in Link by hand.
Details that do not match
Dates, numbers or school details change in one system and not the other.
Outcomes stuck in Link
Your instructors record outcomes in Link, but your CRM cannot see them.
Evidence by spreadsheet
When you need delivery evidence for reporting or invoicing, someone pulls it together by hand.
What data does a Link Bikeability HubSpot integration move?
This is what we built for a live client. However, your build may need fewer flows or different fields, which we agree at scoping.
| From | To | What moves | Direction |
|---|---|---|---|
| HubSpot | Link | Training delivery records, created in Link from confirmed HubSpot bookings | One way |
| HubSpot | Link | Booking data pushed to the delivery | One way |
| Link | HubSpot | Delivery data pulled back | Back to HubSpot |
| Link | HubSpot | Outcome data brought into HubSpot reports | Back to HubSpot |
Bikeability is administered by the Bikeability Trust, and providers must register with the Trust to deliver it. The Trust also explains what Link does for providers and schools. On the HubSpot side, meanwhile, we use its developer API. An API is the doorway one system uses to read and write data in another.
How is a Link Bikeability HubSpot integration built?
Scope
First, we look at how you take bookings, what Link needs from each one and what you want to report on. Then you get a fixed price.
Map
We match each HubSpot booking field to its place in Link, and each Link outcome to a HubSpot property.
Build and test
Next, we build the middleware and test it against real course bookings. Your team then tests it before go live.
Host and support
Finally, after go live we monitor the link. If Link or HubSpot changes, we update the middleware.
Has Big Presence built a Link Bikeability HubSpot integration before?
A UK Bikeability training provider
We built a two-way integration between HubSpot and Link through a custom middleware layer. It runs four flows:
- Training delivery records are created in Link from confirmed HubSpot bookings.
- Booking data is pushed from HubSpot to Link.
- Delivery data is pulled back into HubSpot.
- Outcome data is brought into HubSpot reports.
This integration is live.
Why choose Big Presence for a Bikeability booking system?
We are a revenue operations partner, not just a HubSpot implementer.
We have built this
Our HubSpot and Link integration is live for a UK Bikeability training provider. As a result, we know the flows that matter.
HubSpot Platinum partner
We are a HubSpot Platinum Solutions Partner, based in Wilmslow, Cheshire. We deliver CRM integrations and custom development.
Middleware that adapts
The integration runs through a middleware layer. So if HubSpot or Link changes, we update the middleware instead of rebuilding.
Who hosts and supports a Link Bikeability HubSpot integration?
We host it
We host the middleware and look after it. That includes monitoring it, fixing breakages, handling API changes and rotating keys.
You host it
Prefer to run it yourself? We hand over the working code and the repository.
Ongoing support runs through a monthly support package: Big, Bigger or Biggest. We also help you pick one at scoping.
Link Bikeability HubSpot integration FAQs
How much does a Link Bikeability HubSpot integration cost?
A Link Bikeability HubSpot integration typically costs between £3,000 and £8,000 plus VAT when it connects one system to HubSpot, and between £10,000 and £30,000 plus VAT for multi-system builds or complex two-way logic. Most go live in 3 to 8 weeks. We confirm a fixed price once the project is scoped, and new scope gets a new estimate.
How long does it take?
The timeline for a Link Bikeability HubSpot integration depends on how many of the flows you need and how your HubSpot is set up. We give you a timeline after scoping. Every project runs through scope, data mapping, build and test, your testing, go live and ongoing support.
Does this replace Link?
A Link Bikeability HubSpot integration does not replace Link. Link stays where your Bikeability deliveries live. HubSpot runs your bookings, school relationships and reporting. The integration keeps the two in step.
Do we need anything from the Bikeability Trust?
To use a Link Bikeability HubSpot integration, you need to be a registered training provider with access to Link. We confirm what access the integration needs during scoping.
Can we start with just one or two of the flows?
Starting a Link Bikeability HubSpot integration with one or two flows may be possible, as long as those flows do not depend on the others. We scope around the flows you need and tell you if one depends on another. If you add flows later, new scope gets a new estimate.
Who hosts the middleware?
The middleware can be hosted by Big Presence or by you. If we host it, we look after it, including monitoring, fixes, API changes and key rotation. If you host it, we hand over the working code and repository.
What do you need from us to get started?
To start a Link Bikeability HubSpot integration, we need access to the software, API documentation or credentials, a test account where possible, and information within 5 working days of asking.
Ready to stop typing Bikeability bookings twice?
Book a scoping call. Then we will look at how you run bookings and deliveries, and tell you what connecting HubSpot and Link would involve.