Find your growth gap.
Then close it.
Whether you are already running HubSpot, weighing it up against other platforms, or just trying to work out what is holding your growth back, your business almost certainly has untapped revenue, hours being lost to manual work, and processes that could be doing the heavy lifting. The Growth Gap Analysis finds it, quantifies it, and gives you a clear plan to close it.
Most businesses run at a fraction of their potential.
You invested in your sales and marketing systems to drive growth. But between the demo and the day-to-day, things tend to drift. The setup never quite matches how you actually sell. Workflows get built but never finished. Reports get rebuilt in spreadsheets. The team adopts the bits they need and quietly ignores the rest.
That gap between what your business could be doing and what it is actually doing is your growth gap. It is almost always bigger than you think, and it is always quantifiable.
Discovery is not a phase you tick off on the way to go live. It is the foundation everything else gets built on.
A proper look under the bonnet of your business and your systems.
Led by Andy Coles, our Director of Growth Solutions, the Growth Gap Analysis combines a deep-dive into how your business actually runs with a thorough review of your existing setup. If you are already on HubSpot, that includes a full portal audit across every Hub you use. If you are not, we focus on your current systems and exactly how HubSpot would fit.
Either way, you walk away with a comprehensive business case showing exactly where you are today, where you could be, and a clear roadmap to get there. With hard numbers, not opinions.
Currently free across all three tiers. No obligation. No catch.
Three types of teams come to us for a Growth Gap Analysis.
Wherever you are in your HubSpot journey, the GGA gives you a straight, no-pressure answer.
You are already on HubSpot
You have the platform but suspect you are using a fraction of what it can do. Workflows are half-built, reporting needs spreadsheets to make sense, and you cannot quite put a number on what you are missing. The GGA tells you exactly where the gaps are and what closing them is worth.
You are considering HubSpot
You are weighing HubSpot up against your current setup or another CRM, and you want a clear-eyed view before you commit. The GGA shows you exactly how HubSpot would fit your business, what it would unlock, and a proper business case to take to your team.
You are not sure where to start
Something is not quite working, but you cannot put your finger on it. Sales feels messy, leads are leaking, the team is busy without much to show for it. The GGA cuts through the noise and gives you a clear picture of what needs to change first, and what to do about it.
What’s in your business case.
Eight deliverables. Designed to give you everything you need to make a confident decision and act on it.
Current State Analysis
Your processes mapped end to end, with every pain point, bottleneck and revenue leak called out.
Full Portal Audit
Pipelines, deal stages, properties, workflows, sequences, lead scoring, forms, lists, dashboards. The lot.
Future State Roadmap
A clear view of how your improved setup will work, colour-coded by phase so you can see when each win lands.
Time and Cost Savings
The pound value of every hour your team is currently losing to manual work, plus projected savings.
Revenue Uplift Projection
Conservative numbers on what better conversion, dormant re-engagement and proper sales hygiene could be worth annually.
ROI and Business Case
Total investment vs. projected return. Everything you need to make a confident decision.
AI Opportunity Assessment
Where AI could save your team hours and accelerate growth, from lead nurturing to predictive scoring.
HubSpot Recommendations
Quick wins you can switch on tomorrow, plus the bigger plays that need a proper project.
Every Hub. Every feature. Every gap.
For existing HubSpot users, we audit every Hub you are running. For teams considering HubSpot, we map exactly how each Hub would fit your business and what each one would unlock.
Find and convert leads
Campaigns, landing pages, forms, list segmentation, lead capture and attribution.
Close more deals
Pipelines, deal stages, sequences, lead scoring, task automation, quotes, forecasting.
Support and retain
Ticket pipelines, knowledge base, SLAs, chat, chatbots and service workflows.
Build and rank content
Website pages, blog, SEO tools, smart content and content performance.
Trust your numbers
Data quality, custom properties, integrations, duplicate management, dashboards.
Get paid faster
Payment links, invoices, quotes, subscriptions and product library.
The questions every growing team should be asking.
Most teams know something is not quite working. The Growth Gap Analysis tells you exactly what, and exactly what it is costing you.
Deals stuck in stages with no next step. Contacts with no owner. Lifecycle stages that do not reflect how you actually sell. We quantify what is falling through the cracks.
Tasks that should be automated. Data entry the right system would handle for you. Reports that take hours instead of seconds. We cost it down to the pound.
Smarter lead scoring. Properly configured pipelines. Sequences that nurture instead of nag. A 15% lift in conversion can transform an annual revenue line.
Most databases have thousands of contacts sitting cold. We map the opportunity already in your data, and a recovery plan to get to it.
From AI-powered lead nurturing to content generation, automated reporting and predictive scoring, we pinpoint where AI can save you time and drive results.
First call to finished business case in five working days.
A simple, three-step process designed to get you actionable insight fast.
Book a 30-minute call
A quick chat with our team to understand your business, take a first look at what you have today, and agree where to focus the analysis.
We design your deep-dive
Based on the call, we design your survey, kick off the audit, and book in the structured sessions with your leadership team.
Your business case, delivered
Your full Growth Gap Analysis is presented to your team within five working days. Clear findings, hard numbers, no fluff.
Three levels of depth. All currently free.
Every tier delivers the same comprehensive business case and full audit. The difference is how deep we go to gather the insight.
A 90-minute group session with your leadership team, plus a full audit. The fastest way to surface what is missing.
- ✓90-minute leadership session
- ✓Full HubSpot portal audit
- ✓Comprehensive business case
- ✓Phased delivery roadmap
- ✓AI opportunity assessment
Everything in Foundation, plus a structured online questionnaire for the people using your systems day to day.
- ✓Everything in Foundation
- ✓Online questionnaire for your wider team
- ✓Sales, marketing, ops and finance insight
- ✓Surfaces real adoption issues
- ✓AI readiness review across the team
The most thorough version. Individual sessions with each leader uncover the cross-functional friction group settings cannot.
- ✓Everything in Growth
- ✓Individual 1-2-1 sessions with each leader
- ✓Deeper, more candid conversations
- ✓Most detailed business case
- ✓Detailed AI strategy with priorities
A HubSpot Platinum Partner since 2014.
Over a decade of building, fixing and scaling HubSpot setups for businesses that take revenue growth seriously.
Platinum Partner since 2014
Over a decade of HubSpot expertise across hundreds of implementations and growing businesses.
Revenue is the only score that counts
Revenue growth is the only honest measure of a successful HubSpot implementation. Everything ladders up to that.
Plain English, no jargon
You will not get acronym soup or buzzwords. If we cannot explain it simply, we have not understood it well enough.
Free, and properly free
No catch. No bait and switch. No “free” call that turns into a hard sell. Just a proper look under the bonnet.
HubSpot has been a key system for our business for the last 10 years, but we had only been taking advantage of 30% of the platform. Working with Big Presence has opened our eyes to what we have been missing.
Ready to find your growth gap?
A 30-minute call is all it takes to get started. No pressure, no pitch, no obligation. Just a clear, honest look at where your business could be performing better.